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How to give your brand a voice

In branding work, people often think about how a brand looks visually, from fonts to colours to design styles. What is sometimes overlooked is brand voice. With the inclusion of social media in marketing efforts, brand voice has…

New Facebook features for marketers

As Facebook continues to improve usability, it’s also adding new features that make marketers’ lives a little bit easier. Here are a few ways Facebook is making marketing on the platform more accessible. Call to action buttons Using a…